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Mercedes Benz – Capitalizing on Athletic Moments in <24 Hours

by Adam Chou | June 30, 2018 | 0

Enter Mercedes Benz, the brand that created the first automobile. They have established themselves as one of the world’s leading luxury carmakers, after successfully running their business for 130 years. But sometimes, even the best automakers need a new paint job in order to attract new markets. In Mercedes case, they wanted to show their […]

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Sotheby’s Art Institute – Reach Millions of Millennials on Social

by Adam Chou | June 26, 2018 | 0

  With the diffusement of Art becoming ever-present in mainstream media, the Sotheby’s Art Institute, an online and in-person masters-of-art program, wanted to bring their message online, but they were having trouble bringing younger audiences to their website. How does one talk about Art? The proper way to express it is in concept: for Art […]

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When Talking Pride, Authenticity Takes the Cake

by Chloe Mae | June 22, 2018 | 0

Pride Month is all about expressing individuality, being proud of who you are and living your truth. There are so many mediums you can use to express yourself, so of course, we at Sightworthy took to video! Living my Truth as a Proud Bisexual Woman To celebrate pride month, our very own Chloe wanted to share […]

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EV-Box – Making Social Ads That Feel Electric

by Adam Chou | June 22, 2018 | 0

The 21st century has been quite the era of innovation in the automotive industry, with electric and fuel-efficient cars dominating current markets. With consumers thinking about conservation both personally and environmentally, EV-Box found the need to position themselves as leaders in the sustainability debate through strategic video solutions and industry-specific news. EV-Box came to Sightworthy […]

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#Rightworthy: Use it or lose it – promoting your videos effectively

by Chloe Mae | June 1, 2018 | 0

#Rightworthy is a series of tips about getting social video right, from your local A/V Club president, Chloe Imagine this: You’ve just finished making a stellar, one-of-a-kind, video. And now it’s time to sit back, relax, and watch your viewership numbers rise sky high. But days pass, and your viewership is slowly rising, but not at […]

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#Rightworthy: Using your smartphone’s camera effectively.

by Chloe Mae | May 24, 2018 | 0

  How to #Rightworthy #Rightworthy is a series of tips about getting social video right, from your local A/V Club president, Chloe This actually happened to one of our customers in the Engineering industry: “We paid $20K for a video crew for our conference, but the video that ended up going viral was one of our […]

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