Today’s marketer needs to be on top of the news. They need to stay relevant, reactive, and adaptable to ever-changing consumer preference, trend or mood of the month (and minute). Marketer’s read the news to keep up with what’s going down – to avoid faux pas or use it as a muse. Not only do […]
For many indoctrinated by corporate culture in big city life, the daily ride to work is generally occupied by social media, whether it be messaging, browsing, and entertaining ourselves on social media platforms like Facebook, Instagram, and Twitter – our guilty pleasures. Hi, its Adam, the resident Summer Intern here at Sightworthy. Here, I’ll […]
Instagram hits 1 billion users and introduces IGTV, a consumer-driven TV app. Does it further divide those on social and those that aren’t? Seal our vertical video fate? Drive site engagement or sales? We recently posted on our IGTV at @Sightworthy_Inc to answer these questions and more. Whether you’re new to the gram or OG, […]
