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Marketing on IGTV: The Rules for Engagement

  Instagram hits 1 billion users and introduces IGTV, a consumer-driven TV app. Does it further divide those on social and those that aren’t? Seal our vertical video fate? Drive site engagement or sales? We recently posted on our IGTV at @Sightworthy_Inc to answer these questions and more. Whether you’re new to the gram or OG, […]



4 Ways Snapchat is Disrupting Video

  Is Snapchat the future of video? They are definitely paving the way for new consumption tactics – and it doesn’t look like they’re going away anytime soon. Can’t argue numbers – more is more! Snapchat has over 150 million daily users, and more than 10 billion video views daily. Facebook and Instagram are only […]